Colin Hakeman

B2B tech marketer adept at strategic planning, campaign creation, and research-driven positioning. Skilled across cybersecurity, cloud, and more. Avid photographer and traveler.

Personal stories: Transitioning to PMM from sales, customer success, and agency

Members-only

Careers

Personal stories: Transitioning to PMM from sales, customer success, and agency

Real-world insights: How three PMM pros transitioned from sales, customer success, and agency into the world of product marketing....

Members-only

Interviews

Getting up to speed for customer interviews as a product marketer

To truly get an accurate sense of your ideal customers, you need to go and talk to them. There’s just no getting around it, as time-consuming and logistically challenging as it may be....

Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. And it did just that.

Let’s elevate product marketing together.